Choice Hotels is launching a new credit card from Wells Fargo in May 2023. At the same time, the card will convert from Visa to Mastercard to offer World Elite Mastercard benefits. The new credit card will retain many of its current benefits and add new perks to provide even more value. Here’s what you need to know and what I think this means for the future of Choice Hotels credit cards.
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Choice Hotels has been working with Barclays for the last decade. When that contract expired, Wells Fargo swooped in to enter into a long-term agreement with Choice Hotels.
Existing cardholders will start receiving new Choice Hotels credit cards from Wells Fargo on May 1, 2023. Around that same time, new customers can start applying for a Choice Hotels Mastercard from Wells Fargo.
As a World Elite Mastercard, the Choice Hotels credit card from Wells Fargo includes numerous benefits at no extra charge:
For a complete rundown of the benefits you’ll receive from a World Elite Mastercard, read the article I wrote for U.S. News.
To better understand the changes of the new Choice Hotels credit card from Wells Fargo, this chart provides an overview of what’s changing and what’s not.
For a complete analysis of the new Choice Hotels credit card from Wells Fargo, read the article I wrote for U.S. News.
In my opinion, this is just the first of many new Choice Hotels credit cards from Wells Fargo. Choice Hotels is focusing on growing its mid-tier and premium hotel brands with new properties under the Ascend and Cambria name.
With the acquisition of Radisson Americas, numerous higher-end properties have been added to its portfolio. In May 2022, U.S. Bank converted all existing Radisson cards for consumers and small businesses into non-brand cards.
Choice Hotels is the only major U.S. hotel brand with only one credit card. Hyatt, Hilton, IHG, Marriott, and Wyndham all have multiple versions of their cards for consumers and small businesses to choose from. Even Best Western has at least two cards.
To stay competitive in the hotel market, Choice Hotels will need to launch multiple versions of its credit cards. Here’s what I’d like to see happen (in this order):
Would you apply for any of these cards? If not, what would Choice Hotels need to add to get you to sign up?
While many travelers overlook Choice Hotels and its current credit card, I see big things coming with the switch to Wells Fargo. The bank wouldn’t bid for the brand if they didn’t have bigger plans than just a single no-annual-fee card. Wells Fargo is launching the no-annual-fee Choice Privileges Mastercard in May 2023. I see this as the beginning salvo of new credit cards to match travelers of all spending patterns.
What do you think?
Some of the Choice and Wyndham properties offer great redemption options. Recently booked a Radisson for 20,000 Radisson points when the rooms were going for $450 (before taxes).
That’s a huge value redemption! Which property was it?
Wondering if I should cancel my existing Choice card…so could be eligible for new card?
Hey Kate, I don’t think you need to worry about that. Generally, application rules are based on when you’ve opened an account or received a bonus. Your existing Barclays account will convert to a Wells card, but shouldn’t interfere with your ability to get a new card. However, you may need to close the account eventually since Wells probably won’t let you have two Choice cards at once.
There’s still a lot of time before the cards convert over. And we’ll receive more info about potential welcome bonuses and other features in mid-to-late April in anticipation of release in May 2023.
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